Community Events
Be part of actionable, peer-to-peer discussions with top channel experts.
September 23, 2020
Cyber Insurance Demystified
with Justin Reinmuth, CEO of techrug
Do you and your clients have the right coverage to survive a security incident?
Watch Justin Reinmuth, CEO of techrug (Technology Risk Underwriting Group) take on all questions about cyber insurance, including the following:
- What are the different types of coverage and what actually applies to cyber attacks
- What questions should you ask your insurance provider (and what questions should you be prepared to answer)?
- What are things you can do to lower your premium?
- How should you talk with your clients about their own coverage (or lack thereof)?
With the costs of cyber attacks skyrocketing, few topics are more urgent, so check it out!
Materials
September 10, 2020
Pricing for Profitability, Part 2
with George Bardissi, CEO of bvoip
Our original session was such a hit, we hosted a sequel!
Back by popular demand, NinjaRMM Channel Chief Advisor Tom Watson and bvoip CEO George Bardissi take the questions on MSP pricing and profitability we didn't get to last time, and dive deeper into:
- Per user and per device pricing
- How to determine your labor and technician costs
Updated MSP Cost Calculator: We updated Tom's Cost Calculator with a new tab to help you determine your technician cost per hour.
September 3, 2020
Pricing for Profitability, Part 1
with George Bardissi, CEO of bvoip
Are your managed services agreements as profitable as they should be?
Join us as we dive into everyone's favorite topic — pricing — and discuss the things you can do to ensure your deals are:
- Structured effectively
- Become steadily more profitable over time.
MSP Cost Calculator: NinjaRMM Chief Channel Advisor Tom Watson shared the Managed Services Agreement Cost Calculator he used as an MSP owner to help grow and sell his business, and how to utilize it live.
August 20, 2020
Ask Me Anything About Co-Managed IT
with Bob Coppedge, author of The MSPs Survival Guide to Co-Managed IT
Lately, it seems like nearly everyone is talking about co-managed IT services (CoMITS). Interested in hearing the naked truth about it?
If you have a particular opportunity or current situation you want direct feedback on, we dove into a session with the man who literally wrote the books on the subject — Bob Coppedge. In addition to the Q&A, we covered the following and more:
- What are the most readily available co-managed opportunities now?
- How can small to medium-sized MSPs offer CoMITS successfully?
- What do you need to have nailed down before you even think about it?
- What are the most common ways CoMITS fails miserably?
- How do you market and sell CoMITS in a way that stands out?
Materials
August 6, 2020
The Hottest MSP Sales Opportunities
The clock is ticking to get deals in the pipeline before the end of the year. Where are the leads coming from, and what new opportunities are other MSPs going after now?
Hear straight from fellow MSPs on the following topics and more:
- Are mid-market companies actually seeking out co-managed IT? If so, how do you find those opportunities? What types of MSPs and tactics are winning the deals?
- Is there a "client-grab" going on? How are unhappy clients being targeted and being encouraged to switch?
- What other "centers of influence" should MSPs be partnering with? With everything that's happening, what other services and expertise are your prospects turning to who could be great ins?
- What should you be selling to your current clients? What next round of up-sell opportunities is the pandemic making relevant?
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July 23, 2020
MSP Town Hall
Curious how other MSPs have been adapting and what their situations are like currently?
Hear others share their experiences and compare solutions. This chat covers the following and more:
- Where are things at with operations? Are workloads increasing/decreasing? How are teams handling the logistics of going on-site?
- How are teams coping and adapting? Are techs working from home or the office? How is morale?
- How are clients faring? How fast or slow is recovery looking?
- What are forecasts looking like for the remainder of the year? Back on track? Falling short? How are teams adjusting course? What new opportunities are being pursued?
Materials
July 9, 2020
How to Nurture and Convert Sales Leads
with Kevin Clune, co-founder at MSP Growth Hacks
How do you turn cold leads into warm opportunities?
We teamed up again with MSP marketing expert Kevin Clune to share examples of how to build appointment-winning sales cadences and email nurture campaigns. Watch the reply to hear what the numbers have to say about how many touches you should include in your cadences, as well as the best day/time to email and call.
You'll also see us discuss sample cadences and templates that you can use to level-up your own nurturing campaigns.
We gave away a $50 Amazon Gift Card to the attendee who had the most upvoted email subject line idea. Check out the Agenda doc below to see what the group came up with.
June 18, 2020
Sales Prospecting Without In-Person Events
with Ray Orsini, CEO at OITVOIP
Did you previously rely on conferences and networking events as a major source of leads for your MSP? What’s your game plan now that the majority have been canceled or gone virtual?
If you’re looking for new prospecting options, or maybe just creative ways to switch things up, then you don’t want to miss this live brainstorming session led by OITVOIP CEO Ray Orsini. We dove into the recent changes he had to make (including transforming his own conference into a virtual event), and as a group we shared our ideas for keeping prospecting going through the summer and beyond.
We gave away a $50 Amazon Gift Card to the attendee with the most upvoted idea. Check out the Agenda doc below to see what it was.
Materials
May 28, 2020
Updating Your MSA for the New Normal
With everything that’s changed this year, is it time to revisit your Managed Services Agreement?
Recently, NinjaRMM Channel Chief Advisor Tom Watson went through the process of updating the MSA he used when he was a MSP owner. We used the new version as a prompt to ask questions, share ideas, and dive deep into the following:
- How can MSPs be empathetic, generous, and still cover their a$$?
- What are the biggest liability risks that COVID and WFH have introduced?
- What new terms & conditions do MSPs need to consider adding to protect themselves from liability and payment issues?
- How can you walk back temporary exceptions and payment terms or make difficult conversations with clients easier?
- How can you transform your MSA into a sales asset to help you close new business?
April 23, 2020
Adapting Sales and Marketing During the Crisis
with Kevin Clune, co-founder at MSP Growth Hacks
What's the best way to continue generating leads and new business during a time like this?
That's a question we've been hearing a lot lately, so we invited MSP Growth Hacks co-founder Kevin Clune on a Live Chat to share practical suggestions. Watch the recap to see what topics came up in live open discussion with attendees, including:
- What marketing activities are right for this moment
- How to stand out from the “Here’s a WFH checklist” crowd
- What future outreach and campaigns you should get ready now so you’ll be ready for the next phase of the crisis
- A bunch of marketing ideas you can steal and start working on today
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